welcome to
replace fashion
We believe in circular and sustainable fashion. We know that a piece of clothing does not have to be brand new in order to be fantastic.
We will help you to replace fashion with fashion. We view it as a communal wardrobe where sharing is caring.
Come by our store and turn-in your used clothing to replace with something new, all in one go.
our experience
We sell second hand garments, accessories, and shoes as well as some vintage pieces. We offer adult-sized carefully curated contemporary fashion with varying price points depending on the label. What is essential to us is the condition of the clothes, we expect them to be undamaged, washed and well-kept. Our store does not accept cash, but you can pay with card or Swish. We offer no return or exchange policy. The items are sold in current condition.
consignment model
We sell on consignment, which means that you will receive your portion of the sale if any garments are purchased. Your share of the revenue is 40%. The prices are set by Replace Fashion, and you will receive a full list of them via email. The items will then remain in the store for 30 days, after which you are responsible for collecting anything you wish to keep that has not been sold. Garments that have not been retrieved after the 30-day-period will be donated to charity.
We accept submissions Mondays and Tuesdays 11-17.
who are we?
Anna Blomberg Andersson has vast experience with apparel and fashion. Among other things, she has managed clothing stores in Sweden as well as abroad. She has also been in charge of creating in-shop and online collections for a major, global company within the fashion industry. After 25 years in the business, Anna felt it was time to switch gears into sustainable, circular fashion and decided to start her own company. Today, she runs the store with Hanna, Steph and Alice.
“During my entire career, I have focused on producing and selling new clothing, but I cannot endorse it any longer. It is not sustainable, and I want to be a part of the change we need to make within the fashion industry as well as ourselves, as consumers.
We need to become better at making use of the treasure trove of garments that have already been produced. When we trade garments with one another, we invite something new into our wardrobe without diminishing our passion for fashion, and we do so with a clear conscience.”
Anna- Founder of replace fashion
where to Find us
replace fashion is located on Hornsgatan’s hill (Hornsgatspuckeln) near Mariatorget, Hornsgatan 40. It was previously an art gallery; for sustainability, internally we have used all items as displays which were left by the gallery.
opening hours
mondays 11 - 1730
tuesday-friday 11 - 18
saturday 11 - 16
sunday 12 - 16
warm welcome, we look forward to seeing you in our store!
make sure to follow us on instagram, where we share news and inspiration and to tell your friends about us.
We accept submissions Mondays and Tuesdays 11-17